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Youngsters Spend Hair Raising amount to Fix their Hair Problems

Indians are losing hair much younger than earlier but they aren’t losing much sleep over it; instead young consumers are shelling out anywhere between Rs 20,000 and Rs 5 lakh to check hair loss and reverse baldness.

“The secretive customer (of hair loss treatment) of yesteryears does not mind showing off their transplant procedure,” said Arpit Goel, who heads marketing at Berkowits Hair and Skin Clinics, a chain promoted by his mother Seema Goel. He also said many youngsters are also going for treatment to prevent hair loss.  

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